About SOCRadar

SOCRadar is an extended cyber threat intelligence solution provider that works with partners in Europe, Asia, Africa, and Australia. SOCRadar partners vary from IT Solution providers to Cyber Security Consultant firms, from MSSPs to MSPs. It is a young and dynamic global company growing very fast with more than 70 employees.

Opportunity

SOCRadar is looking for an experienced, highly motivated, and results-oriented individual to join the marketing team. The selected candidate will be primarily responsible for partner communications for digital and traditional marketing efforts to ensure the marketing goals are achieved through effective management of timelines, resources, and processes.

Responsibilities

Partner communications

• Create and release global partner communications in the form of monthly newsletters and lead nurture alerts.
• Work with partners to develop and issue marketing collaterals (reports, brochures, white papers, videos, etc.).
• Promote joint partner participation and branding via social media channels such as LinkedIn, Twitter, YouTube, etc.
• Internally communicate the partner work through email, PRM program, and phone.
• Maintain the partner marketing collateral centrally in a shared folder.

Business development

• Plan and execute SOCRadar-hosted partner events within budgetary guidelines and deadlines.
• Obtain partner testimonials in the form of videos and quotes for building brand awareness.

Demand/Lead generation

• Develop and execute co-marketing activities, including sponsorship of tradeshows/third-party events, SOCRadar-partner events, webinars, email campaigns with the intent to generate leads, both with and through partners.
• Engage partners for end-to-end sponsorship/involvement in events, roadshows, and summits.
• Own and maintain marketing sections within the partner portal.
• Work with partners to develop jointly branded customer success stories and solution briefs that highlight the companies’ value proposition from a technology/services perspective.
• Own, develop and disseminate partner branding, blog, and press release guidelines.
• Evaluate the marketing performance of partners and recommend improvements.
• Develop partner marketing tools to ensure that partner programs meet marketing objectives.

Qualifications

• Bachelor’s degree in business, marketing, or related field.
• 3-5 Years of work experience in marketing.
• Experience in channel marketing is preferred.
• Excellent English communication skills (both verbal and written).
• Experience with marketing SaaS applications (HubSpot, SalesForce, etc.)
• Ability to partner with cross-functional teams, including engineering, sales, channel, and marketing
• Ability to work independently, problem-solve and deal with ambiguity.