Brand Protection
Guard your brand, strengthen your trust.
Continuously monitor for impersonation, phishing, and brand abuse across the web, social media, and app stores, then take it down before it costs you customer trust.
Guard your brands and defend the people behind them.
Cybercriminals don't need to breach your network to damage your business. Lookalike domains, fake executive profiles, and counterfeit apps exploit your brand's trust directly, and the exposure of leaked executive data adds real physical risk on top of the digital one. The Brand Protection module continuously monitors the surface, deep, and dark web so impersonation and abuse are surfaced early, before they reach your customers or your leadership team.
Detect every impersonation.
Continuously scan domains, social profiles, mobile app stores, and others for anything mimicking your protected brands and executives.
Prioritize what’s real.
Automatically filter out low-risk noise so your team reviews genuine phishing and impersonation threats, not false positives.
Take down threats fast.
Trust an expert takedown team to work directly with hosts, registrars, and platform providers to expediently remove malicious and fraudulent content.
Use Cases
Comprehensive brand and executive protection and defense.
Phishing & Email Compromise (BEC)
Attackers register domains that mimic your brand to launch phishing campaigns against employees, customers, and partners. Brand Protection surfaces lookalike domains and impersonating infrastructure early, so your team can act before credentials or funds are compromised.
Impersonation Attacks
Threat actors build typosquatted domains and fraudulent social media profiles to exploit your brand’s trust. Brand Protection continuously monitors domain registrations and social platforms for impersonation, flagging domain threat indicators like WHOIS changes and lookalike registrations as they emerge.
Executive Identity Theft & Abuse
Leaked executive PII fuels spear-phishing, VIP fraud, and real-world physical risk. The Executive Protection Module aggregates fragmented signals into a single view, surfacing impersonation, financial fraud attempts, and exposed credentials targeting your leadership team.
Fraud Protection
A specialized capability for finance companies to monitor and respond to stolen credit card exposure. Fraud Protection provides real-time visibility into compromised card data on dark web markets, enabling fast incident response and stronger protection against financial fraud.
Rogue Mobile Apps
Cloned or counterfeit apps distributed through third-party stores put your users at risk of malware and credential theft. Brand Protection scans app stores and repositories to identify unauthorized apps using your branding, logos, or trademarks.
Sensitive Data Leaks
Proprietary code, PII, and company secrets show up on public repositories and cloud storage more often than most teams realize, usually without anyone noticing until it’s too late. Brand Protection continuously scans sources like GitHub, GitLab, Bitbucket, Postman, and major cloud providers for hard-coded secrets and sensitive data tied to your organization, surfacing exposures while they’re still fixable.
Takedowns of Malicious Sites & Content
Initiate takedown requests for phishing pages, fake domains, and impersonating content, then follow progress in real time from a dedicated takedown management dashboard.
Key Features
Spot the lookalike before it goes live.
Detect malicious domains built to target your customers and employees, complete with the context needed to act.
- Domain infrastructure monitoring across IP, registrar, and WHOIS data
- Detection of cloned webpage code via an Anti-Phishing Web Token
- Automatic filtering of low-risk domains, with a fully auditable exclusion list
- Logo detection powered by SSIM, ORB, CLIP, and vision LLMs to catch spoofed or altered branding
- Real-time risk assessments covering live status, login form presence, HTML titles, and text matches
Detection to takedown, made simple.
Automate takedown submissions malicious domains, accounts, and content and track every request through a managed takedown service.
- One-click takedown submission workflows
- Dedicated takedown team working directly with hosting providers, registrars, and platforms
- Coverage across domains, login pages, social accounts, rogue app listings, and exposed code
- Domain sharing with partners like Google Web Risk for faster automated blocking
- Real-time status tracking and detailed logs across every takedown request
Close the blind spots around executive leadership and VIPs.
Gain real-time visibility into executive-related exposure, from impersonation to leaked credentials.
- Aggregated intelligence layer covering executive-targeted threats
- Automatic surfacing and prioritization based on severity and potential impact
- Detection of external impersonation and financial fraud campaigns
- Monitoring for exposed credentials tied to leadership accounts
Cut through the noise with agentic phishing detection.
Combine specialized AI agents and domain analysis into a workflow that cuts false positives without cutting corners.
- Visual workflow builder with modular, fine-tunable steps
- Logo similarity agent to catch visual impersonation
- Image text recognition agent to flag brand mentions inside images
- Website content inspection agent to analyze site structure and behavior
- Alarm management agent to handle decisioning and translation on flagged alarms
Additional Capabilities
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Continuous Exposure Monitoring
Track brand and executive exposure continuously across the surface, deep, and dark web.
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OCR & Logo Matching
Catch spoofed logos and brand mentions hidden inside images with OCR and computer vision.
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Managed, One-Click Takedowns
Trigger takedown requests with a single click and let SOCRadar’s team handle the rest.
What our customers say.
Key Benefits
Benefits of Brand Protection
Get continuous detection, faster takedowns, and fewer places for attackers to hide behind your brand names and logos.
Get alerted to lookalike domains and cloned page code as soon as they appear, before they can be used to harvest credentials or damage trust.
Consolidate domain, social media, mobile app, and code-repository monitoring into a single validated alert stream, so credible impersonation doesn't get lost in a flood of false positives.
Let AI agents auto-filter low-risk domains using logo, image, and content analysis, so your team reviews a queue of real phishing threats instead of every domain containing your brand name.
Submit takedowns in one click while SOCRadar's in-house team handles registrars and hosts on your behalf, then re-monitors removed assets so they don't quietly come back.
FAQ
Frequently Asked Questions
What is Brand Protection (BP)?
Brand Protection is a cybersecurity strategy that focuses on identifying, monitoring, and mitigating digital risks that can impact an organization’s information security and business operations. These risks can include data breaches, phishing threats, brand impersonation, data leakage, exposed credentials, cyber fraud, and many more.
BP involves the use of various tools and technologies to constantly scan the digital landscape (the web, social media platforms, deep and dark web, mobile apps, and other digital channels) for potential risks to an organization’s digital assets.
Why is Brand Protection (BP) important for businesses?
As businesses continue to expand their digital footprint, they expose themselves to increased risk. BP helps businesses proactively identify and manage these risks, protect their reputation, maintain customer trust, and avoid potential regulatory fines.
What are some key aspects of Brand Protection (BP)?
Key aspects of BP include Data Leakage Protection, Identity Protection, Vulnerability Management, and Compliance Monitoring.
How does Brand Protection (BP) protect against data breaches?
Brand Protection tools constantly monitor various online platforms for potential data leaks or exposure. They alert organizations to these leaks so they can be fixed before they’re exploited.
Can Brand Protection (BP) help maintain regulatory compliance?
Yes, BP can help ensure that a company is following all necessary regulations related to data protection and privacy by constantly monitoring the organization’s digital landscape and alerting them to any potential compliance issues.
How does Brand Protection (BP) contribute to threat intelligence?
Brand Protection (BP) platforms gather and analyze information about potential threats that could harm the organization’s digital assets. This intelligence is then used to strengthen the organization’s cybersecurity defenses.
What is the difference between Brand Protection (BP) and traditional cybersecurity measures?
While traditional cybersecurity measures focus on securing an organization’s internal IT infrastructure, BP focuses on the broader digital landscape, including the web, social media platforms, mobile apps, and even the deep and dark web. BP provides a more holistic approach to cybersecurity by considering all aspects of an organization’s digital presence.
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